JWA Media is a boutique publicity, media & public relations company specializing in providing professional representation for musicians, artists, songwriters, music producers, impresarios and other entertainment industry advocates. The company is operated solely by longtime freelance music journalist, and event industry veteran Jason West Ashcraft, who works just outside of America’s Music City of Nashville, Tennessee. JWA Media strictly limits the number of artists and projects being worked within a set timeframe in order to provide the right amount of hands-on attention that each client’s project deserves and requires.

"If you're not having fun, you're not doing your job."
— Cowboy Jack Clement

Mission Objectives:

★ Design and implement targeted creative and traditional media/publicity campaigns in global, national, and/or local markets

★ Utilizing a leading Media Database Software, curation of targeted pitch lists of leading writers, critics, hosts, producers, editors, social influencers and other thought leaders in the music and entertainment industry

★ Solicitation and relationship management of strategic partnerships with traditional media, TV, radio, charitable or non-profit organizations, and other industry partnerships

★ Coordinate and host press conferences and media tours

★ Biography writing, editing, storytelling and press release origination

★ Archivist of all career information, photos, videos and other biographical assets

★ Event and concert management, promotion, and production 

★ Career strategy consulting and guidance



Jason’s career in music, events & storytelling began more than 20 years ago throughout Kentucky after he graduated from University of Louisville with a Bachelor of Science, studying sociology and psychology. Since 1998, when he planned his first rock n’ roll show in Richmond, Kentucky, Jason has strived to build his reputation on honesty, integrity, determination, and discipline. Traits that were instilled into him by his brief service in the U.S. Marine Corp. 

Since his formative years, Jason has operated outside the spotlight, birthing and managing various events, concerts and other related media opportunities for artists, musicians and performers to showcase their artistic talents. Over the years, Jason has worked with many up-and-coming stars, along with several of music and entertainment’s most legendary names.

In 2001 Jason co-produced the first ever rock n’ roll concert aboard the historic Belle of Louisville steamboat, selling it out with three independent local artists.

In 2002 he co-founded & co-produced the Michelob Homegrown Music Series around Louisville while serving on the board of directors for the Louisville Music Industry Alliance (LMIA), a non-profit organization. 

In 2003 Jason co-founded the lifestyle publication The Ville Magazine, serving as Music Editor & Event Director. That perpetuated a 13+ year spell as a freelance music journalist where he authored numerous stories and interviews on musicians, concerts, festivals and album reviews for a variety of news outlets, magazines, blogs and other lifestyle and entertainment media through 2016. 

In January of 2018 Jason relocated to Nashville to work for 2911 Media, where he helped guide the careers, tell the stories and handle the publicity affairs for legendary artists like Charley Pride, Oak Ridge Boys, Crystal Gayle, Don McLean, Rhonda Vincent, Comedian Red Green, Lee Greenwood, T. Graham Brown, Deana Martin, J.D. Shelburne, among others.

In 2020, Jason once again followed his heart and relocated back to his home state of Kentucky, just over the Tennessee border, to work independently, launching JWA Media. Now he continues his never-ending journey to help musicians, artists and entertainers bring their music, art & the people together.


"Jason is the consummate professional with great people skills. He's both resourceful and eager to learn. He's a good leader and a great team player. And he has a very good natural instinct when it comes to public relations and what's best for his clients. I highly recommend Jason."
Kathy Harris
Marketing Director, Oak Ridge Boys, Nashville
"I would describe Jason as a PR guy with a heart. He cares about the quality of his work and he cares about his clients. Jason is dependable, conscientious, and knows the industry. I was most pleased the results he obtained for our last campaign and plan to use his services again in the future."
Dennis Scott
Grammy Award Winning Producer & Composer, Nashville
"Jason was my day-to-day publicist at 2911 Media Nashville for two years. Jason brought me lots of great opportunities as an artist, and helped me accomplish several of my goals in the PR world. Jason maintains a great relationship with the artist all while working with others on the roster at the same time - that was a huge plus to me. Jason went above and beyond for my career on every aspect of the job whether it be on the phone or in person client meetings. One thing about Jason that stuck out was his effectiveness in follow-ups with partners who worked with us on different PR projects. I highly recommend Jason Ashcraft for your next project. He GETS things done quickly for the artist and results show."
J.D. Shelburne
Country Music Recording Artist, Nashville
"I have worked with Jason over his last few years at 2911. He always works very hard pouring his heart and soul into everything he does. I love how Jason cares so deeply and personally about each and every client. Looking forward to working more together in the future!"
Kyle Dillingham
Music Ambassador, Oklahoma
"Anyone with a Surname that is simply 'A' must be an uncomplicated soul who likes to start at the beginning - and I am guessing that he will work his whole way through to ZEE before he's through - and show us all the whole ZOO! He looks like an intern at a Prisoner of War Camp - and I can't see the whites of his eyes either - so I would say that here is a man you can really trust - and you MUST!!! To be MUSIC EDITOR - NEVER B Sharp - NEVER B Flat - ALWAYS - B NATURAL!!!"
Ralph STEADman
Co-creator of GONZO journalism, United Kingdom
"Jason is an excellent writer who clearly has a passion for both writing and the things he writes about. I've read his work for ages now, and look forward to reading him in many other publications. He's also a friendly, outgoing guy, who seems to be at ease wherever he is."
Brigid Kaelin
Singer-Songwriter & Session Musician, Kentucky
"Here is what I believe about Jason: If you told him to build a skyscraper and you needed it finished in 12 months, he'd figure out a way to get it done. The man simply does not stop when it comes to completing his objectives. On top of his determination and resourcefulness, with Jason you also get a man with a good heart, someone I've seen demonstrate real caring for people. I'm proud to call him friend, and believe our company was far better for his having been part of it."
Joseph Grove
Independent Editor, Writer & Podcaster, Kentucky
"I worked alongside Jason at many of Networld Media Group's events, which Jason arranged and managed. His command of detail and dedication to getting the job done right were second to none. He always took full ownership of each event and managed to maintain great relationships with vendors and staff in the process. I can't recommend Jason enough. If I were starting an events team, he'd be the first person I'd call."
Scott Slucher
Independent Audio/Video Producer, Kentucky