JWA Media is a boutique style publicity, media & public relations company specializing in providing professional representation for musicians, artists, songwriters, music producers, impresarios and other entertainment industry advocates. The company is operated solely by former Marine, freelance music journalist, music promoter, and corporate event industry veteran Jason W. Ashcraft. Based just outside America’s Music City in Nashville, Tennessee, JWA Media is operated under a firm belief in the proliferation of music and art, more so than money. Therefore, JWA Media strictly limits the number of artists and projects being worked within a set timeframe in order to ensure the right amount of hands-on attention and focus is delivered on what each client’s project deserves and requires.
"If you're not having fun, you're not doing your job."
— Cowboy Jack Clement
★ Design and implement targeted creative and traditional media/publicity campaigns in global, national, and/or local markets
★ Utilizing a leading industry media database platform, curation of targeted pitch lists of leading writers, critics, hosts, producers, editors, social influencers and other thought leaders in the music and entertainment industry
★ Solicitation and relationship management of strategic partnerships with traditional media, TV, radio, charitable or non-profit organizations, and other industry partnerships
★ Coordinate and host press conferences and media tours
★ Biography writing, editing, storytelling and press release origination
★ Archivist of all career information, photos, videos and other biographical assets
★ Event and concert management, promotion, and production
★ Career strategy consulting and guidance
MEET JASON W. ASHCRAFT
Jason’s career in music, events & storytelling began more than 20 years ago throughout Kentucky after he graduated from University of Louisville, studying sociology and psychology throughout the United States and Europe. Since then, Jason has built his professional foundation on honesty, integrity, determination, and discipline. He has operated outside the spotlight by creating and managing various events, concerts and related media opportunities for artists, musicians and performers to showcase their artistic talents. Over the years, Jason has worked with many up-and-coming stars from around Kentucky, along with several of music and entertainment’s most legendary names on the worldwide stage.
Jason’s momentum and interest in the power of music skyrocketed in 2001 after he co-produced the first ever rock n’ roll concert aboard the historic Belle of Louisville steamboat, selling it out with three independent local artists. A year later he co-founded & co-produced the Michelob Homegrown Music Series in partnership with Anheuser-Busch around Louisville while serving on the board of directors for the Louisville Music Industry Alliance (LMIA), a non-profit organization.
In 2003 Jason co-founded the lifestyle publication The Ville Magazine, and served as Music Editor & Live Event Director. The following 13 years, Jason was a freelance music journalist & critic where he authored multiple stories and interviews on musicians, concerts, festivals and album reviews for a few different news outlets, magazines, blogs and lifestyle and entertainment media through 2016.
In 2018 Jason relocated to Nashville to begin working for 2911 Media, where he helped guide the careers, tell the stories and handle all publicity affairs for legendary artists like Charley Pride, the Oak Ridge Boys, Crystal Gayle, Don McLean, Rhonda Vincent, Comedian Red Green, Lee Greenwood, T. Graham Brown, Deana Martin, Shane Owens, J.D. Shelburne, Paige King Johnson and others.
In 2020, Jason once again followed his heart and conscience, now working independently as JWA Media near Nashville, and continues his never-ending journey of helping artists and entertainers to bring their music to people everywhere.
Jason is currently a voting member for the Country Music Association (CMA), Academy of Country Music (ACM), International Bluegrass Music Association (IBMA), Texas Country Music Association (TCMA) and is a member of WoodSongs’ Front Porch Association (WFPA).